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It’s mid-year audit season, and our team’s ready with some great tips to help you elevate your marketing game!   Dawn When I think about a company evaluating their marketing, I feel the most overlooked resources are the development of Buyer Personas and charting the Buyers Journey. It is important to identify Buyer Personas, which… Continue reading MWM Insights: Advice for Evaluating Your Marketing

Midwest Marketing is celebrating 20 years of providing businesses throughout the Black Hills and beyond with premier marketing solutions that are tailored for their industry and audience. We’ve learned a lot over the last two decades, especially as our approach and strategies have evolved to meet the demands of an ever-changing marketing landscape.   To… Continue reading Marketing Resource Guide

Twenty years ago, Dawn Claymore had a vision—to build a marketing agency that not only delivered creative, results-driven campaigns but also fostered strong relationships with clients and the community. Fast forward to today, and Midwest Marketing has become a trusted name in Black Hills marketing world, helping businesses grow through innovative marketing strategies. As we… Continue reading Celebrating 20 Years of Midwest Marketing

At Midwest Marketing, we’re gearing up for a year of growth, innovation, and impact! Our team has shared their resolutions for 2025, and we’re excited to give you a behind-the-scenes look at what we’re striving for in the year ahead. Dawn In 2025, I have three main goals: 1 – Provide my staff with continued… Continue reading New Year, New Goals: Our Team’s 2025 Resolutions

  At Midwest Marketing, we’re taking “New year, new me” to the next level and are thrilled to announce something that we’ve been cooking up for the last few months: our New Brand Kit! With 2025 marking 20 years that we’ve been providing innovative marketing solutions to our clients, we thought it would be the… Continue reading Building Blocks of a Brand Kit: A Peek Behind Midwest Marketing’s Rebranding

Any experienced marketer knows that connecting with your target audience at key moments is crucial for converting them into customers. With the holiday season approaching, this connection is even more critical, as retailers everywhere fight for their share of their customers’ gift buying budget. To help you reach your holiday sales goals, Midwest Marketing has… Continue reading Understanding Different Customer Mindsets

  In today’s fast-paced business world, keeping up with the most effective marketing strategies can be challenging. From rapid technological advancements to shifting consumer behaviors, the need for a dedicated marketing professional has never been greater.     There are many reasons a marketing expert can benefit your business, big or small!     1.… Continue reading Why You Should Hire a Marketing Expert