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Blog

How to Improve Your Facebook Live

Not so long ago live video broadcasting used to only be available to the big wigs. That is no longer the case, nowadays your smartphone or computer can broadcast live and reach anyone who is willing to listen. A great way to reach your existing audience and see growth in your following is through Facebook …

Big Brand Spotlight (Starbucks)

I am somewhat of an oddball when it comes to taste in coffee, due to the fact that I think it’s disgusting! I’ll take an ice cold Mountain Dew in the morning over a Triple, Venti, Half Sweet, Non-Fat, Caramel Macchiato (yes, that’s actually a real thing) any day of the week. Still, for some …

Marketing For Teenagers

Teenagers are a pain in the a**. I apologize to the teenagers that regularly read our blog but somebody had to break it to you. With your “my way or the highway” attitude and the blind assumptions that your parents are the “stupidest” people in the entire universe (like seriously how could they be so …

The Marketing Iditarod?

We’ve all heard it a thousand or more times, “marketing is a marathon, not a sprint.” Well, I would have to respectfully disagree with that statement. I would say that marketing is more like the Iditarod. For those of you who know what the Iditarod is, you should stop by our office and introduce yourself …

Coloring Outside the Lines

How to Unlock Your Creative Side Remember back to the days when you would get home from elementary school and show your parents your drawing of an orange and green cow? Of course, as we all know there is no such thing as an orange and green cow, but they were proud of you for …

Facebook Financials

We love Facebook. Facebook allows us to connect with everyone from our eight-year-old cousins to our grandparents. While Facebook is top notch for staying in touch with all of our long lost friends, it can also be a useful tool for businesses when it comes to marketing. Advertising via Facebook can seem like an overwhelming …

An Introvert’s Guide to Marketing

“That the situation is hopeless should not prevent us from doing our best.” – Aldo Leopold. For many people who self-identify as introverts, often times marketing can seem like a hopeless situation. Constantly having to put yourself out there with cold calls, television advertisements, and social events can be exhausting for the increasingly popular introvert. Although …

Sunsets, Pine Trees and Fishing Line

Last summer I got an internship opportunity with a marketing firm in Rapid City, SD by the name of Midwest Marketing. Being from the flatland dairy farmed plains of Minnesota, I was fairly excited to spend time in the granite filled hills that before were merely a vacation destination for my family and I. After …

‘Hey Siri’

Let’s start with a story… Way back in my memory, I can recall the days where words such as dorm room, cafeteria, and homework were common in my day to day vocabulary. I would sit in classes for what seemed like hours on end and do my best to retain some knowledge about whatever subject …

The New Kid on the Block

Hi! My name is Rachel Johnson and I’m the new kid on the block here at Midwest Marketing. I started the first 18 years of my life in an average, Nebraska town called Papillion. I shared a house with my two parents, my two older brothers and my younger sister.  After high school, I decided …

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