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Blog

Blogs are boring. Ours isn't. Browse through our collection of thought-provoking and off the wall articles, brought to you from the creative minds at Midwest Marketing!

The Three Best Ad Campaigns of All Time

I was watching TV with my dad recently and a Progressive Insurance commercial came on where the always lovely Flo, speaks to a bigfoot named Daryll about his problems. As the commercial was starting my dad exclaimed, “oh, I love these ones!” How an ad is done changes the whole perception of what it truly …

10 Marketing FAQ’s & Answers to Them

Frequently asked questions are either immensely helpful or extremely annoying depending on what side of the question you find yourself on. If you’re the one looking for the information about a business, FAQ’s provide the clear and concise answer you’re looking for. If you’re on the receiving end of a question you’ve answered a million …

The Wonderful Marketing World of Snapchat

In an attempt to answer the age-old question, “why are those kids always on those darn phones?”, Let us talk about the wonderful world of Snapchat. Snapchat is a multimedia messaging app that allows its users to communicate with each other through pictures, videos, and texts. It also has stories, influencers, and news outlets similarly …

How to Write a Good Blog

As we’ve said on this site before, a blog is much more than a childish thing that your teenage niece does to pass the time. A blog is one of the most useful tools at your disposal to drive traffic to your website and boost your SEO performance. However, for a blog to help your …

American Inventions & Marketing

Midwest Marketing’s office is located just a baseball toss away from Mount Rushmore National Memorial (not actually but it is close by). As a matter of fact, some of our team members can actually see the world-famous carving from their homes! Mount Rushmore turns the Black Hills into one of the most patriotic places in …

Outsourced – How Using a Marketing Agency Saves You Money

Most people that I’ve met are not big fans of wasting money. Although, everybody has made more than one purchase that they would consider not finically responsible. Anything from the .99 cent app on your phone that never gets played, to the NordicTrack treadmill that is now used as a make shift clothes drying rack. …

My Life as a Graphic Artist

by: Todd Goetz It all started while I was in college. I was taking commercial art classes and decided to get involved with the college newspaper selling and designing ads. I enjoyed designing more than selling. I later got involved in the design of the college yearbook. I was hooked. This would be my career. …

3 Considerations of Marketing During COVID-19

A COVID-19 marketing follow-up to 8 Marketing Initiatives During COVID-19 that we previously released. If you are like most, you are probably asking yourself these and many other questions. Will advertising right now even serve a purpose? Are my customers even looking for my product right now? Is it too early to be thinking about …

Marketing Through & Around a Downturn

We’re in the middle of an economic downturn due to factors that are far outside our control. While this has hampered nearly every imaginable industry, it’s not the first time businesses have had to power through a downturn. This downturn may look a little different than the last but it is a downturn nonetheless. Let’s …

The Back to Normal Plan

As we start to implement South Dakota’s Back To Normal Plan, Midwest Marketing encourages you to continue to use our resources and advice for marketing during and after the Great Lockdown.  A Note From Midwest Marketing on Retailing Through This Uncertain Time encourages us to follow the three phases of COVID-19 branding from Immediate Response…to …

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