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The AMI Manifesto

As an AMI Accredited Agency…. WE WILL TELL THE TRUTH: In the work we create on behalf of our clients, in all of our business practices and within our agency, we will be transparent, clear and upfront. We will disclose any biases, self-interests or business relationships that might cloud our ability to offer our best … Continue reading “The AMI Manifesto”

Why You Should Hire Midwest Marketing!

When a company is determining the most cost effective way to implement marketing, they often think that doing the marketing themselves or hiring someone internally will save them money. The truth is a great marketing company will actually save you money as well as time, energy, and resources. Save on Taxes. Employee time is heavily … Continue reading “Why You Should Hire Midwest Marketing!”

Why You Should Be Using Custom Google Surveys

One of the most annoying things in the internet age is not being able to read an article from a local newspaper because I don’t have a subscription and my free views have run out. Luckily, there is a way around this dilemma. Custom Google Surveys. “Google Surveys is a fast, affordable, and accurate market … Continue reading “Why You Should Be Using Custom Google Surveys”

The Unwritten Rules of Facebook Live

Facebook live rolled out in August 2015, but it became available to everyone in April 2016.  It has gained a lot of ground in the last year, but there are some unwritten rules about how to use it. We decided to write them down.   Give good content. Just because a video is live, doesn’t … Continue reading “The Unwritten Rules of Facebook Live”

What Will Social Media Be Like In 10 Years?

In ten years, I think the realm of social media will go one of two ways. It will all be different. Ten years ago, Myspace was the coolest thing known to mankind. Now, it’s gone. Today, Facebook is king. It has incredible features and can reach a wide range of people. Users span from age … Continue reading “What Will Social Media Be Like In 10 Years?”

The Next Mobile Platform: Your Car

We are getting closer and closer to driving fully autonomous cars. Not only will this make a huge difference in passenger safety, but what happens when you don’t have to pay attention to the road? Our entire culture will change when your focus can be elsewhere. The average commute in America is 25 minutes. Multiply … Continue reading “The Next Mobile Platform: Your Car”

The Future of the Customer Experience

When it comes to customer experiences, this little girl says it best. We want more. We want more convenience, engagement, and personalization in 2017. Convenience Convenience is a big word this year. Companies have been creating different ways to eliminate the hassle from everyday tasks, such as depositing checks without having to go to … Continue reading “The Future of the Customer Experience”

Why Advertising Agencies and Adult Drinks Go Hand in Hand

Sometimes you just need to unwind, and give your brain a rest to get the best out of it. Picture if you will…. sitting in a meeting trying to come up with the next best advertising campaign, and everyone at the table sits in silence wracking their noggins trying to come up with some brilliant … Continue reading “Why Advertising Agencies and Adult Drinks Go Hand in Hand”

What Do CMOs Want 3 Years From Now?

CMOs are very business-minded people and over the decades the position has changed from a marketing person to a financial person. Like in any partnership, the CMO wants the agency to understand their business entirely and they want them to be sure everything is running in sync so their goals can be met. Over the years, … Continue reading “What Do CMOs Want 3 Years From Now?”