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Twenty years ago, Dawn Claymore had a vision—to build a marketing agency that not only delivered creative, results-driven campaigns but also fostered strong relationships with clients and the community. Fast forward to today, and Midwest Marketing has become a trusted name in Black Hills marketing world, helping businesses grow through innovative marketing strategies. As we… Continue reading Celebrating 20 Years of Midwest Marketing

At Midwest Marketing, we’re gearing up for a year of growth, innovation, and impact! Our team has shared their resolutions for 2025, and we’re excited to give you a behind-the-scenes look at what we’re striving for in the year ahead. Dawn In 2025, I have three main goals: 1 – Provide my staff with continued… Continue reading New Year, New Goals: Our Team’s 2025 Resolutions

  At Midwest Marketing, we’re taking “New year, new me” to the next level and are thrilled to announce something that we’ve been cooking up for the last few months: our New Brand Kit! With 2025 marking 20 years that we’ve been providing innovative marketing solutions to our clients, we thought it would be the… Continue reading Building Blocks of a Brand Kit: A Peek Behind Midwest Marketing’s Rebranding

Any experienced marketer knows that connecting with your target audience at key moments is crucial for converting them into customers. With the holiday season approaching, this connection is even more critical, as retailers everywhere fight for their share of their customers’ gift buying budget. To help you reach your holiday sales goals, Midwest Marketing has… Continue reading Understanding Different Customer Mindsets

  In today’s fast-paced business world, keeping up with the most effective marketing strategies can be challenging. From rapid technological advancements to shifting consumer behaviors, the need for a dedicated marketing professional has never been greater.     There are many reasons a marketing expert can benefit your business, big or small!     1.… Continue reading Why You Should Hire a Marketing Expert

From Julius Caesar and Cleopatra to Beyoncé and Jay-Z, there have been pairs throughout history that have used their synergistic powers to impact the world and influence trends. During the recent 2024 Google Marketing Live event, a new “Power Pair” was introduced – Performance Max and Search. By running both ad campaign types together as… Continue reading The Power Pair Changing the Marketing Game