Does Direct Mail Still Work?

In the ever-evolving world of advertising, the rise of digital marketing has led many to question the effectiveness of traditional methods like direct mail. However, despite the shift towards digital, direct mail remains a powerful tool for marketers. In fact, here are 10 reasons why direct mail still works!   Memorable and Tangible: Unlike digital… Continue reading Does Direct Mail Still Work?

5 Tips for Creating an Effective Direct Mail Campaign

Nowadays, digital and social media marketing are at the forefront of everyone’s minds when they think about marketing their business, but direct mail campaigns are still a surprisingly crucial part of a well-rounded strategy. With around 52% of Americans reporting that they read every piece of mail they receive, direct mail done right can be… Continue reading 5 Tips for Creating an Effective Direct Mail Campaign

Direct Mail Comeback

Back when I was a boy, I attended college at Dakota Wesleyan University in Mitchell, SD. When I was at DWU I would always look forward to going down to the mailroom, opening up my mailbox and seeing if there were any surprises inside. Often times I was disappointed, as the only thing waiting for… Continue reading Direct Mail Comeback