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Blog

Dawn Claymore Recipient of AAF-Black Hills 2017 Silver Medal

  The American Advertising Federation Black Hills will honor business woman and entrepreneur Dawn Claymore, of Midwest Marketing, winner of the group’s 2017 Silver Medal, during a luncheon and ceremony on Tuesday, April 11, at the Dahl Arts Center. Dawn was raised in Wisconsin. After graduating college with 3 degrees in marketing, she joined Lee …

Your online reputation is everything!

Your online reputation is everything! Don’t let a negative conversation or ignored comments ruin it – at Midwest Marketing, we have the tools to take your reputation from so-so to superior!

Things that stay the same in Marketing

As marketers, we are constantly trying to keep up-to-date with pop culture, technology, and marketing trends. Some of these trends come and go, while others can hang on for decades. Here are some things that we don’t think will be going anywhere. Strong Relationships Even if you are an online business, you must have a …

The AMI Manifesto

As an AMI Accredited Agency…. WE WILL TELL THE TRUTH: In the work we create on behalf of our clients, in all of our business practices and within our agency, we will be transparent, clear and upfront. We will disclose any biases, self-interests or business relationships that might cloud our ability to offer our best …

Why You Should Hire Midwest Marketing!

When a company is determining the most cost effective way to implement marketing, they often think that doing the marketing themselves or hiring someone internally will save them money. The truth is a great marketing company will actually save you money as well as time, energy, and resources. Save on Taxes. Employee time is heavily …

Why You Should Be Using Custom Google Surveys

One of the most annoying things in the internet age is not being able to read an article from a local newspaper because I don’t have a subscription and my free views have run out. Luckily, there is a way around this dilemma. Custom Google Surveys. “Google Surveys is a fast, affordable, and accurate market …

The Unwritten Rules of Facebook Live

Facebook live rolled out in August 2015, but it became available to everyone in April 2016.  It has gained a lot of ground in the last year, but there are some unwritten rules about how to use it. We decided to write them down.   Give good content. Just because a video is live, doesn’t …

What Will Social Media Be Like In 10 Years?

In ten years, I think the realm of social media will go one of two ways. It will all be different. Ten years ago, Myspace was the coolest thing known to mankind. Now, it’s gone. Today, Facebook is king. It has incredible features and can reach a wide range of people. Users span from age …

The Next Mobile Platform: Your Car

We are getting closer and closer to driving fully autonomous cars. Not only will this make a huge difference in passenger safety, but what happens when you don’t have to pay attention to the road? Our entire culture will change when your focus can be elsewhere. The average commute in America is 25 minutes. Multiply …

The Future of the Customer Experience

When it comes to customer experiences, this little girl says it best. https://www.youtube.com/watch?v=dK_7NAE-rKE We want more. We want more convenience, engagement, and personalization in 2017. Convenience Convenience is a big word this year. Companies have been creating different ways to eliminate the hassle from everyday tasks, such as depositing checks without having to go to …

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