Let’s Talk About TikTok

As much as it pains parents of young children to hear TikTok is something their business should consider using as a marketing platform, the time has come. The writing has been on the wall for some time and TikTok has grown their audience to a size that constitutes them being in the conversation of social… Continue reading Let’s Talk About TikTok

A Quick Guide to Advertising on YouTube

  The great smoky yonder of digital marketing for many advertisers tends to be YouTube. They notice the value, they see other’s ads on the platform, but can never seem to make the jump into doing it for themselves. In this blog we are going to try to demystify some of the facets of YouTube… Continue reading A Quick Guide to Advertising on YouTube

8 Books to Read to Make You a Better Marketer

  “The more that you read, the more things you will know. The more that you learn, the more places you’ll go.” – Dr. Seuss     Building a StoryBrand by Donald Miller Connecting with customers is something that every marketer has struggled with from time to time. Donald Miller lays out his method of… Continue reading 8 Books to Read to Make You a Better Marketer

Bird Dog Your Marketing

The upland bird hunting season here in South Dakota is down to just a few short days left. My dog May and I have traveled across the Pheasant Capital of the World chasing sharptailed grouse, prairie chickens, and of course the states most popular game bird, the ring-necked pheasant. This season was May’s first as… Continue reading Bird Dog Your Marketing

Best and Worst Social Platforms to Advertise On in 2021

Not all social networks are created equal when it comes to advertising. There also isn’t a clear winner or loser either when it comes to the question of which is best. While some are better than others, all social platforms have their benefits and shortcomings. So let’s go through a few of the most popular… Continue reading Best and Worst Social Platforms to Advertise On in 2021

6 Marketing Predictions for 2021

The bar has been set low (I mean really low) for 2021. The list of adjectives used to describe last year is as long as the Great Wall of China, but when it comes down to it, the best word to describe 2020 is: weird. 2020 was without a doubt a weird year. Nothing went… Continue reading 6 Marketing Predictions for 2021

Ben Franklin’s Turkey Needed Better Marketing

If there is one bird in the history of birds that needed some marketing assistance it would be Meleagris gallopavo, the wild turkey. The journey of the turkey in the United States has been somewhat of a roller coaster. With a little marketing help, the grand gobbler could have ended up in a very different… Continue reading Ben Franklin’s Turkey Needed Better Marketing

7 Mistakes People Make When Writing Facebook Ad Copy

The average modern person is exposed to around 5,000 ads per day, most of them being digital ads. That may seem like an excessive number until you realize that you don’t even pay attention to most of them. Most people drown out ads, scroll past them, or install ad-blockers that help them from not seeing… Continue reading 7 Mistakes People Make When Writing Facebook Ad Copy

6 Ways Anyone Can Improve Their Marketing

“Marketing is really just about sharing your passion.” – Michael Hyatt On the most basic level marketing is about sharing your passion, however, it can sometimes become much more confusing than that. SEO, PPC, CTV, and other acronyms can get in the way of sharing your passion if you don’t understand what they mean or… Continue reading 6 Ways Anyone Can Improve Their Marketing

BOOst Your Web Traffic

  I don’t know of a single business owner or employee out there that doesn’t want to increase traffic on their website. It’s a common thing to want more traffic, it’s an uncommon thing to know how to achieve it. In this article, we are going to give you a few pointers on the best… Continue reading BOOst Your Web Traffic